A visual story collaboration with Nou-Studios
On the occasion of our encounter with Nou-Studios, we took the chance to reflect on the concept of home. We found ourselves in a studio, the most generic of all spaces, but also a room with the ability to turn into anything with just a few changes. What transforms such a generic space? What makes a kitchen? A bedroom? A home?
This was the starting point of a conceptual journey that was also humbling: a home is a universe of universes, a composition of worlds with similarities and disparities, a dialogue of equals. To complete this monumental answer, we reached out to friends of Santa to create the dynamism that defines a true home.
The result is a visual story in which we have gathered a gallery of creations that bring a special narrative to the domestic space. Our curation has been strict, considering only local artisans and designers with whom we share the respectful values at the essence of our work. All materials – like glass, clay, cotton, wood or bread – are natural, recycled and sustainable, and each piece offers unique reflections on domestic objects and production processes.
Divided in several chapters, the imagery captures worlds that revolve around the three main actions that take place in the home: rest, sustenance and amusement. Sometimes abstract, sometimes formal, these compositions range from close-to-home depictions to editorial-like arrangements, capturing the overlapping nature of these three planes of existence.
Art Direction: Santa Living
Assistant: Blai Carriet
Location: S-NOU by NOU-STUDIOS